How to Configure Microsoft 365 DLP for Auto-Labeling and Third-Party Apps
Question details
The user wants to know if Microsoft 365 Business Premium supports automatic sensitivity labeling, how it compares to manual labeling, and whether DLP policies can block sensitive data transfers through third-party apps like WhatsApp and LINE.

- Product
- Microsoft 365 Business Premium
- Device & OS
- not provided
- Scenario
- Configuring data loss prevention (DLP) and sensitivity labels to protect business data across unmanaged applications.
- Observed behavior
- Seeking clarification on license capabilities for auto-labeling and the extent of endpoint DLP coverage for third-party messaging software.
Ensure you have access to the Microsoft Purview compliance portal with Compliance Administrator rights, and verify your organization's Microsoft 365 Business Premium license features.
Configure Endpoint DLP to Manage Third-Party Applications
Use Microsoft Endpoint DLP policies to monitor or block sensitive data transfers to unauthorized applications like WhatsApp and LINE.
Microsoft 365 Business Premium includes basic Endpoint DLP capabilities, but blocking specific third-party desktop apps requires configuring endpoint policies in Microsoft Purview.
Keep in mind that while M365 can monitor clipboard actions and file uploads on managed devices, full control over unsanctioned cloud services might require Microsoft Defender for Cloud Apps.
Go to the Microsoft Purview compliance portal and navigate to Data loss prevention > Endpoint DLP settings.
Under 'Unallowed apps', click 'Add or edit unallowed apps' to specify restricted software.
Enter the exact executable names for the third-party apps (e.g., WhatsApp.exe, LINE.exe) to block them from accessing sensitive files.
Create or modify a DLP policy in Purview to apply these endpoint restrictions to your designated Windows or macOS devices.

Review Sensitivity Labeling Capabilities
Understand the distinction between manual and automatic labeling to choose the right data protection strategy for your license tier.
Try WPS Office for Secure and Lightweight Document Management
While Microsoft 365 offers advanced compliance portals, managing complex DLP policies can be expensive and resource-intensive for small teams. If you are looking for a highly compatible, cost-effective Office suite without the heavy administrative overhead, WPS Office provides an excellent alternative. It offers powerful document creation, local file encryption, and seamless deployment.
- 1. Download the software: Visit the official WPS Office website and download the free installer for your operating system.
- 2. Install the application: Run the downloaded setup file and follow the on-screen instructions to complete the installation.
- 3. Open existing files: Launch WPS Office and directly open your existing Microsoft Office documents without needing format conversions.

Frequently Asked Questions
Does Microsoft 365 Business Premium support automatic sensitivity labeling?
Business Premium primarily focuses on manual sensitivity labeling for documents and emails. Advanced automatic labeling features (like service-side auto-labeling for data at rest) generally require an E5 license or specific Microsoft 365 compliance add-ons.
Can Microsoft 365 DLP block data sharing on web-based WhatsApp?
Yes, by configuring Endpoint DLP and web browser restrictions within the Microsoft Purview compliance portal, you can prevent users from uploading sensitive files to unsanctioned web browsers and websites, including web messaging platforms.
What is the difference between manual and auto-labeling in Microsoft 365?
Manual labeling requires the user to consciously apply a security classification to a document or email. Auto-labeling automatically scans content for sensitive information (like financial data or PII) and applies the corresponding label without user intervention, ensuring consistent policy enforcement.




