How to Fix Company Logo URL Marked Not Applicable in Intune
Question details
IT administrators need to resolve an issue where deploying a company logo URL via an Intune Configuration Profile fails to apply to targeted devices.

- Product
- Microsoft Intune
- Device & OS
- Windows
- Scenario
- Configuring company branding, lock screen, or background logo URLs for managed devices using an Intune policy.
- Observed behavior
- The company logo URL setting displays a 'Not applicable' status instead of successfully applying the image to the targeted devices.
Ensure you have Intune Administrator permissions and verify that the target devices are actively syncing with the Microsoft Endpoint Manager admin center.
Verify Target Devices and Windows Edition Compatibility
Ensure the configuration profile correctly targets supported Windows devices, as certain branding policies are restricted to specific Windows editions.
A 'Not applicable' status frequently occurs when a policy is deployed to a Windows edition that does not support the specific feature. For example, some lock screen or branding policies only apply to Windows 10/11 Enterprise or Education editions, and will show as not applicable on Windows Professional.
Log in to the Microsoft Intune admin center, navigate to Devices > Configuration profiles, and select the profile containing the company logo URL.
Click on Properties and edit the Assignments section to ensure the policy is targeting the correct device or user groups.
Check the hardware inventory of the targeted devices to confirm they are running a supported Windows edition (e.g., Enterprise) required for the specific branding policy.

Validate the Image URL Format and Accessibility
Check that the logo URL is correctly formatted and publicly accessible over HTTPS without requiring authentication.
Deploy WPS Office for Your Enterprise Devices
While managing device configurations and troubleshooting Microsoft Intune policies, consider WPS Office as a lightweight, cost-effective alternative for your organization's productivity needs. It is easy to deploy across managed devices and offers seamless familiarity for your users.
- 1. Download the installer: Visit the official WPS Office website to download the latest enterprise or free installer.
- 2. Package for MDM: Wrap the executable or MSI file using the Intune Win32 Prep Tool if deploying via Microsoft Endpoint Manager.
- 3. Deploy to users: Assign the application to your targeted device groups for seamless and silent installation.

Frequently Asked Questions
Why does Intune show 'Not applicable' for my configuration profile?
This status typically appears when a policy is assigned to a device or user that does not meet the policy's prerequisites. For instance, targeting a Windows 10 Pro device with a policy that is exclusively supported on Windows 10 Enterprise will result in a 'Not applicable' state.
What image formats are supported for Intune company logo URLs?
Intune generally requires direct links to standard, uncompressed image formats like .jpg, .jpeg, or .png. Additionally, the image file must meet specific resolution and file size limits outlined by the specific Windows CSP being configured.
Can conflicting Intune policies cause a 'Not applicable' status?
Direct conflicts usually generate a 'Conflict' status. However, if overlapping security baselines or compliance policies alter the device's feature capabilities, it might indirectly cause an applicability evaluation to fail, resulting in a 'Not applicable' status.




